About AS POWER

Leading Cable Solutions Provider

Company Overview

Our History & Mission

AS Power Group is a 100% Australian-owned cable specialist based in Melbourne. Since 2022, we have delivered one-stop cable solutions by integrating advanced R&D with a world-class manufacturing base in China that yields over $300M USD annually.

Our full range of cables, including DC Solar Cable, LV & MV Power Cable, Mining Cable, and Fire Rated (WS52W) cable, are 100% compliant with AS/NZS standards and built for harsh local conditions. As a trusted partner for leading EPCs and developers, we have successfully powered major wind and solar farms across the region. At AS Power, we bridge "Australian Quality" with "Global Scale" to drive a sustainable future.

15+

Years Experience

50+

Countries Served

About Us

Why Choose AS POWER

Our commitment to excellence sets us apart in the industry.

Certified Quality

All products meet rigorous international standards including ISO 9001 and AS/NZS certifications.

Advanced Technology

State-of-the-art manufacturing facilities utilizing the latest extrusion and testing equipment.

Global Reach

Efficient logistics network ensuring timely delivery to projects worldwide.

Leadership Team

Meet the Team

Experienced leaders guiding AS POWER's engineering, operations, and global partnerships.

James Mitchell

James Mitchell

Chief Executive Officer

Sarah Chen

Sarah Chen

Head of Engineering

David ONeill

David ONeill

Operations Director

Emily Roberts

Emily Roberts

Quality & Compliance

Partner With Us

Discover how AS POWER can provide the reliable cable solutions your next project demands.

Contact Our Team